ABOUT

Albasir Industry

has international reputation i.e. engaged in the Manufacture of all Kashmir Arts, such as shawls, carpets, suits & Sarees, handicrafts, garments, furnishings, fashion accessories, gourmet foods & other important products of India. The organization emphasizes upon providing customer care products. Though Albasir Industries has achieved success in its mission, it still believes in exploring new heights

THE JOURNEY OF ALBASIR

THE JOURNEY OF ALBASIR INDUSTRIES – THE MOMENT WHEN THE DREAM STARTED AND THE HARD WORK THAT MADE THIS DREAM COME TRUE Kashmir is a place of real and fantasizing “Arts & Crafts”. Decades ago, our forefathers took up this profession as artisans in this royal field, and we proudly took our legacy forward. It is said that during those times people would travel from Kashmir to other parts of India & other countries in the winter months to sell their creations and make a living. These products once could only be afforded by the royal class of the society as they were very expensive because it was all handmade. WHEN THE DREAM STARTED IN 1920 Slowly and steadily our forefathers established the first trade outlet at the Bohri-kadal in Kashmir in the 1920’s. This was the start of Albasir Industries which was meant to make a remarkable impact in the Art Industry. Albasir’s collection is an extension of the ancestral business and has been able to evolve as a worldwide organization

THE FOUNDER

MEET THE FOUNDER OF ALBASIR INDUSTRIES- LATE HAJI SHEIKH BASHIR AHMED The main icon of this company who gave the shape as to what it is today is Sheikh Bashir Ahmed. He had very high aspirations & wanted this ancestral business to reach the great heights of success and recognition. He wanted to explore the national & international markets. He began this journey by working in different states and then countries. In addition to working in showrooms and shops he organized a lot of events and shows at the domestic & international front. The lines on his forehead are more than just reminders of his age and events. Each line tells a story of the man who believes in honesty and righteousness. Sheikh Bashir Ahmed life revolves around Kashmiri handicraft, especially Pashmina. In Bashir’s own words, “my art is my own expression, my story is mine alone, but it’s not for me alone.

”I STRIVE TO PASS THIS HERITAGE TO MY FUTURE GENERATIONS There is an urge to communicate, to pass on a heritage, an unconscious search for some sort of bonding of thoughts and ideas, and of course to make his conviction gain interminably. Looks like the road from Kashmir led only to Chandigarh as far as Bashir is concerned. “I came to Chandigarh when I was 20 years old, and it’s been 50 years and I feel I haven’t had enough. It’s a bond so strong that gets stronger with time. Looks like the road from Jammu led only to Chandigarh as far as Bashir is concerned.”

Albasir – The Brand New Definition of Pashmina The lines on his forehead are more than just reminders of his age and events. Each line tells a story of the man who believes in honesty and righteousness. Sheikh Bashir’s life revolves around Kashmiri handicraft, especially Pashmina. In Sheikh Bashir’s own words, “my art is my own expression, my story is mine alone, but it’s not for me alone.” His “work of art” is the real proof that age is not confined to age. The Heritage to Pass And a legacy To Leave Behind. There is an urge to communicate, to pass on a heritage, an unconscious search for some sort of bonding of thoughts and ideas, and of course to make his conviction gain interminably. Looks like the road from Jammu led only to Chandigarh as far as Bashir ji is concerned. “I came to Chandigarh when I was 20 years old, and it’s been 40 years and I feel I haven’t had enough. It’s a bond so strong that gets stronger with time. Looks like the road from Jammu led only to Chandigarh as far as Bashir is concerned

THE MAGICAL HANDS: Sheikh Bashir ji gives the finishing touches to Pashmina shawl

Albasir – The Brand New Definition of Pashmina The lines on his forehead are more than just reminders of his age and events. Each line tells a story of the man who believes in honesty and righteousness. Sheikh Bashir’s life revolves around Kashmiri handicraft, especially Pashmina. In Sheikh Bashir’s own words, “my art is my own expression, my story is mine alone, but it’s not for me alone.” His “work of art” is the real proof that age is not confined to age. The Heritage to Pass And a legacy To Leave Behind. There is an urge to communicate, to pass on a heritage, an unconscious search for some sort of bonding of thoughts and ideas, and of course to make his conviction gain interminably. Looks like the road from Jammu led only to Chandigarh as far as Bashir ji is concerned. “I came to Chandigarh when I was 20 years old, and it’s been 40 years and I feel I haven’t had enough. It’s a bond so strong that gets stronger with time. Looks like the road from Jammu led only to Chandigarh as far as Bashir is concerned.



Sheikh Abdul Rouf

is the managing director. He is a diligent, upbeat, and shrewd individual. He is in charge of developing, perfecting, and managing the company’s expansion, profitability, and staffing strategy.
His passion, hard work, & innovative ideas, has brought the company to a great height.





 

Sheikh Adil

is the managing director. He is a very effective manager. He is in charge of managing strategies for business expansion, profitability, and personnel as well as putting them into action and optimizing them.
His passion, hard work, & innovative ideas, has brought the company to a great height. 

PASHMINA : The Gold Wool

Pashmina, the gold wool as defined in Persian, is an authentic craft treasured by the artisans and weavers of “Kashmir” for centuries now. The legacy of the  pashmina shawl lives on as a fascinating story of its origins, the process of production, the impressive works of the artisans and weavers, and the adoration of the royals and wealthy.

Pashmina shawls are a source of pride for many Indians, including weavers, because of their opulent elegance, artistic beauty, and great warmth. They are a lavish and vital component of Indian traditional dress, handcrafted with rich embroideries. Pashmina shawls are made of the finest Cashmere wool which comes from Ladakh. Changthang region of Ladakh hosts an exotic variety of goats, which grow Cashmere as down fibre. This down fibre is acquired in the Summer season and processed to make Pashmina products. However, because of its high price, there are many fakes and knockoff Pashmina shawls on the market. It would be simple to be entirely swindled and disappointed if you didn’t know how to spot the genuine ones

5 THINGS TO KNOW

1.100 per cent Cashmere: Pashmina shawls are made of cashmere, the wool of Himalayan goats, and so always make sure to check or inquire about what the shawl is made of. All authentic Pashmina shawls are made of 100 per cent cashmere, and authentic sellers are also aware and particular about the same.

2.Fibre diameter: Authentic pashmina fabric will have fibres just about 15 -19 microns in diameter, making them thinner than human hair. That low micron count is what makes Pashmina shawls feel light and soft, yet luxurious. So, checking the fibres before buying one is a must.

3.Uneven weave: Cashmere wool is extremely delicate, because of which it can only be spun by hand. As such, authentic Pashmina shawls will always have irregularities in the weave, making them uneven in places, which won’t be there in machine-woven fakes. That painstakingly exquisite handwork is what makes them so expensive as well.

4.Check for static electricity: By rubbing the fabric with your hands, you’ll be able to check if it is made from authentic animal wool fibres or not. Synthetic fabrics create a lot of static electricity when rubbed together, causing the hair on your body to stand on end.

5.Check the label: As a rule of thumb, all authentic Pashmina shawls will carry a label calling out the make and composition proudly. But real Pashminas will always have the tag stitched onto the hem because it cannot be glued or stuck onto the fabric. Forget spoiling its luxuriousness; glue doesn’t hold on to cashmere wool for long. So, if there’s one stuck on a shawl, it’s a fake.

THE MAKING

The history of Pashmina spans centuries. Kashmiri Pashmina shawls were first presented abroad over 700 years ago. And to date, these shawls have retained their value in the international market.

Here’s what goes into the making of the almost exquisite shawls the world has ever seen…

THE PROCEDURE

The making of Pashmina involves collecting the fine hair of the Pashmina goat, sorting raw Cashmere, spinning, weaving, and creating a world-class shawl. Indeed, the entire process is both extensive and thorough.It demands a precision that is beyond many. And that’s why only a few businesses have been able to survive in the industry

THE SELECTION

As an expert in Pashmina, we have prowess in selecting only the finest of Chyangra’s hair.

All our fiber is hand-combed to maintain its quality & preserve its natural beauty.

Besides we ensure that no raw material comes from sources that violate human/animal rights

 THE YARN

With the help of parota, the pashmina yarn is wound on a small flange ribbon. The sizing of the yarn is done in the form of hang by employing the Saresh as an adhesive in order to boost the strength and weave ability of the yarn. As far as the wrapping of yarn is concerned, it is manually done with the help of sticks. The procedure is time-consuming and creates non-uniform tension during the weaving. The weaving of pf Pashmina is magnitude by the special kind of resin/starch.

THE WEAVING

Cashmere is a delicate form of wool celebrated for its softness and exclusivity. It hence has to be woven manually so that the delicate fiber does not face the harsh processing of a machine.

For this reason, a handloom is used to weave fine Cashmere yarn, to prepare luxury Pashmina shawls, which take 3-4 days

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THE LIVELY ELEMENTS

Conventional keepers of Pashmina goats are the tribe Changpa, who live in the Ladakh region of India.

They are semi-nomadic people of Tibetan origin and inhabit the Changthang plateau.

Even with little or no access to the mainland, these tribes have lived on their own for centuries, herding the goats whose pashm is the backbone of the entire Kashmir pashmina industry.

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