Kashmiri saffron is prized for its rich aroma, deep red color, and strong flavor. It’s known for its superior quality due to the unique climate and soil conditions of the Kashmir region, which enhance the potency of its taste, aroma, and beneficial properties.

To preserve its freshness, store saffron in an airtight container in a cool, dark place away from sunlight and moisture. Proper storage helps maintain its flavor, color, and potency for longer periods.

Saffron is potent, so a small pinch (about 5-10 threads) is enough for most recipes. Using too much can overpower a dish, so it’s best to start with a small amount and add more if needed.

Genuine Kashmiri saffron has deep red threads with a slightly darker red at the tip. It has a strong, earthy aroma and does not dissolve completely in water, releasing color slowly. Albasir ensures that our saffron is 100% authentic and sourced directly from Kashmir.

Yes, saffron is a popular ingredient in skincare due to its antioxidant and anti-inflammatory properties. It can be used in homemade masks or serums by infusing a few strands in milk or water to help brighten skin and reduce blemishes.